top of page

Why You Must Promote Yourself at Work?

Keep your head down, work hard, and you'll be rewarded with a promotion, right?


I really truly believe that you promote yourself because that's how you get noticed. The more recognition you receive the better your chances are of career progression.

What is Self-Promotion?

The webster dictionary defines the act of "self-promotion" as follows;

'The meaning of SELF-PROMOTION is the act of furthering one's own growth, advancement, or prosperity : the promotion of oneself.'

Whether you’re career ambition is to obtain a new job, a promotion, or just a bit of recognition your manager, learning how to promote yourself at work can give you the edge you need. Doing a great piece of work or coming up with a great business or implementing a process improvement is useless unless the right people, the people who matter know about it. Self-promotion at work is important because when self-promotion is done well it’s usually interpreted as effective communication, managing up, networking, information-sharing, or relationship-building. All of which are very positive and respected skills for a leader to have. In other words, it's critical for your career progression that you share your accomplishments and wins.

How to Engage in Self-Promotion?

When it comes to your career, it is important to be proactive and take charge of your own success. One way to do this is by engaging in self-promotion. This means talking up your skills and accomplishments to those people who matter, in order to build your personal brand. You will increase your chances of getting promoted when you promote yourself and all the great work you are doing. When you have a strong personal brand, you are seen as an expert in your field and people are more likely to trust you and your capabilities.

Even though it might be perceived as flaunting, no one will be your biggest cheerleader except yourself. You know best how hard you worked to get where you are. The benefits of making your achievements known far outweigh the negatives. People who self-promote achieve more career success. Unfortunately, doing good work isn’t enough. Your visibility gives you space for recognition.

Here are some suggestions that you can implent today to help you start self-promoting:

Volunteer internally

  • Offer to take on extra work for an opportunity to gain experience and new skills.

  • Want to be a manager? Mentor a junior employee

  • Want to gain technical skills? Help the development team clean their backlog.

Ask for opportunities

  • Tell your manager what you are trying to achieve, they may be able to help you if they know what your goal is.

  • You can also take the load off of your manager by offering to tackle specific tasks that could lead to the opportunity you want.

Look for problems you can solve

  • What are people around you complaining about?

  • What is keeping your manager up at night?

  • Do you think there is a way to improve an old process?

  • Take the time to look for problems and then do the work to fix them.

  • If you want to get the best opportunities to grow your career - create them!

Book Recommendations

Here are five of the best career books that will help you advance faster, have greater success, and make more money. Ready to get this party started?

1. Who Gets Promoted and Why

2. Good to Great

3. The Squigly Career

4. How to Talk to Anyone

5. Getting More

If you don’t have CLARITY about what you want… guess what?

You won’t have the career and the new challenging next role that you truly crave.

If you're ready to finally move forward in the next phase of your career, to make the kind of money you know you deserve, to be excited about your work, to have a career and not a job, then get your free Career Clarity Worksheet by clicking here.

Can you think of anything else? Let your suggestions in the comments below.


Follow me on LinkedIn. Check out my blog for more career-related content.

Join Our Mailing List

Get free access to best tips, articles

along with exclusive videos, courses and way more

Thanks for subscribing!

bottom of page